Jamie Oliver’s Food Revolution Day: what’s it all about?


Updated on 15 May 2015 | 0 Comments

Celebrity chef makes young people focus for this year's campaigning day.

Jamie Oliver's Food Revolution Day is an annual call for a better relationship with our food. This year, food education is the focus.

Of course, he's already played a major part in shaping school dinners through the last decade, famously leading the charge against the much maligned Turkey Twizzler product and its ilk.

He was also part of The Big Fish Fight, which promoted the use of sustainable fish, and is a general proponent of cooking from scratch with fresh ingredients.

Food Revolution Day 2015

Jamie wants food education to be compulsory in schools across the globe, which is something that we here at loveFOOD feel strongly about too.

Type-2 diabetes, says Jamie, is now becoming prevalent in children as young as eight years old, and children being born today are the first generation predicted to live shorter lives than their parents. The Food Revolution Day website reports that 42 million children under the age of five are overweight or obese around the world.

It’s vital that we make sure our relationship with food is a healthy one, or health services across the planet will be “overwhelmed by the effects of preventable diet-related disease" says Jamie.

And it’s not just about cooking either; the campaign wants to see children also being taught how to grow their own food too. We’re keen on that idea too, and if you’d like some inspiration on what to grow, have a thumb through our ‘grow your own’ collection.

Sign the petition

The Food Revolution Day petition is calling on all G20 governments to take action and has already reached its target of one million signatures.  

If you’re signing the petition, you’re also encouraged to share it on social media using the hashtag #FoodRevolutionDay. There’s also an app associated with the campaign called ‘You-App’. It’s designed to help you make small differences with an ‘action of the day’ each day, and it’s free to download.

Food Revolution Day

How else can you take part? Perhaps you could cook a healthy dinner alongside your children this evening and teach them a kitchen skill they don’t yet know. Or take them to a local farmer’s market over the weekend so that they can get excited about delicious fresh produce and learn more about where it comes from.

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