The biggest markets are the US, China, the UK, Indonesia, Canada, Mexico, Spain, Argentina, India and Germany. In fact, the US and China alone accounted for 70% of Oreo’s business in 2019. The brand broke the $2 billion (£1.4bn) sales mark in 2016 and it’s one of Mondelēz International’s most valuable brands. Since 2010, five more countries have been added to the Oreo roll call: India in 2011; Pakistan and Brazil in 2013; and Russia and Morocco in 2015.