Invented in 1960 in the brand's Slough factory and marketed under the name Opal Fruits, these individually wrapped chews in lemon, lime, orange and strawberry flavours were renamed Starburst for the US market when they crossed the Atlantic in 1967. A few years later, the brand made way for a blackcurrant flavour and combined the lemon and lime. They were eventually rebranded as Starburst in the UK and Ireland in 1998, but to many they'll always be Opal Fruits.

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Last updated by Lottie Woodrow.

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