Andrew and Charlotte spent a week trying out a new his and hers cereal that's meant to improve, ahem, sexual health and well-being. But does it work?
“I take my Sexcereal with me wherever I go. I love the buzz.”
Sally, Minnesota, USA
"Maybe I'm just imagining things, but I have to say, it seems that there’s an enhanced spark when I kiss my wife. Please don't publish my name."
K., Edmonton, Alberta
But my favourite has to be...
"I'm 80 years old. What have I got to lose?"
F.B., Halifax, Nova Scotia
What's in it?
Both Charlotte and I ate Sexcereal for a week, and on day one I added goats' milk to mine. I tentatively took my first mouthful... it tasted like cereal. I read the list of ingredients:
Bee pollen
Recommended by some herbalists to enhance athletic performance.
Black sesame
Has one of the highest oil contents of any seed.
Wheat germ
Provides all-important iron and zinc (the latter is great for a chap's prostate).
Camu camu
Apparently they're berries from an Amazonian bush with a high vitamin C content.
Maca
According to Wikipedia, 'randomised clinical trials have shown that maca has favourable effects on energy and mood, may decrease anxiety, and improve sexual desire'.
Pumpkin seeds
Again, a good source of the mineral zinc, as well as vitamin E.
Chia seeds
I had to look this one up too. Another South American species of flowering plant in the mint family.
Goji berries
Wow, an ingredient not from South America! The BBC called them 'fruit viagra'.
Cacao nibs
Back to Peru, these contain anandamide, which gives a 'high, blissful' feeling (also found in chocolate).
Oats
Er, you all know about oats. They're good for you, but not exactly renowned for inducing sexual prowess!
Did it work?
So as you can see, the ingredients in the male version are all tailored for an average chap's needs. But without going into too much detail of life behind closed doors, I have to say that I don't feel any different. Perhaps it's one of those 'doing you good but you don't really notice a change' type things. Over to Charlotte...
...who, I'm afraid, also has little to report. My cereal's ingredients were different to Andrew's. Bee pollen, black sesame, wheat germ, camu camu and pumpkin seeds are all too manly for a lady's constitution, it seems. Instead, I was treated to the rather mundane additions of sunflower seeds, coconut sugar, flax seeds, cranberries, almonds and ground ginger. Not half as exciting as Andrew's lot (who'd want almonds over bee pollen?), which immediately put me off the gender-discriminating brand.
Having said that, a bowlful of the stuff (there are supposed to be seven servings per pack, but I only got four out of my $10 300g box) kept my stomach rumbles at bay until lunch time, which is rare for me. It must be the alleged 27g of protein per three tablespoons that kept me going. Other than that, my life remained the same... but who knows what would have happened if I'd have tried the man Sexcereal instead?
Have you tried Sexcereal? Do you think it would work? Or is it just a marketing gimmick? Talk to us in the Comments box below.
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