In the third of our monthly series, Joanna Brennan, manager of the Pump Street Bakery in Orford, speaks in her own words about why bread matters
The Pump Street Bakery day begins sometime between midnight and 2am when the bakers arrive at our converted barn, just outside the village, to start mixing, shaping and baking the loaves for the day.
As manager of the shop, I escape the early mornings, but my father Chris is the head baker and goes in to oversee the bakery. If I haven't had a call by 8am then I know we should expect a full complement or sourdoughs, baguettes, buns, croissants, doughnuts and Eccles cakes to arrive shortly.
We're open
The rest of the staff arrive at the shop at 8:30am to set up for our 9am opening. This can sometimes be a bit of a mad dash with hundreds of loaves and pastries to unload from the van and the coffee machine to calibrate. The warm loaves help to heat the shop, and in winter we light the wood burner to warm the café for the first customers of the day. By 9 am there are often a couple of hungry people waiting outside!
Special bread
We have a great team at the shop who really enjoy serving all of our customers, from our regulars to those who've popped in for the first time. As an artisan bakery that specialises in sourdough we sell mostly unfamiliar loaves, named after local places like Gedgrave and Kelsale, so we tend to take quite a bit of time with each new customer explaining how sourdough is made and the ingredients in our different loaves.
Our day starts winding down at 4 pm when the shop closes. If we have any bread leftover it gets taken to a nearby emergency family shelter by one of our bakers on his way home. We sweep, mop and clean the cafe, shop and kitchen from top to tail so that all is ready for the next day
Closing time
All of the staff finish at 5pm which leaves me in the shop on my own. This is my management time, so I make myself a cup of tea and organise schedules, plan the cafe menu for the next day, and order anything we might need (an endless job). I also try to catch up with twitter, facebook, our website and our newsletter. With a bit of supper and all of that, it can sometimes be time for the bakers to begin again by the time I get to bed!
It's hard work to run your own small business, but its amazing when you see results and have people coming back for more. We're working on renovating an old Citroen HY van to be a mobile Pump Street Bakery, bringing our bread around the county, so watch this space.
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